Business Administration

This program will enable students to learn how businesses fit into the broader economic landscape and gain insight into key business functions-such as accounting, finance, operations, and marketing, and how they work together to keep an organization running smoothly.

Beginner 0(0 Ratings) 0 Students enrolled English
Created by Multiversity Admin
Last updated Thu, 18-Jan-2024
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Course overview


Curriculum for this course
24 Lessons 00:00:00 Hours
Week 1: Introduction to Microeconomics
3 Lessons 00:00:00 Hours
  • What is microeconomics and its relevance in business
    .
  • Basic economic concepts (scarcity, opportunity cost, supply, and demand)
    .
  • Market structures (perfect competition, monopoly, oligopoly, monopolistic competition)
    .
Week 2: Consumer Behavior and Utility
3 Lessons 00:00:00 Hours
  • The theory of consumer choice
    .
  • Budget constraints and consumer preferences
    .
  • Utility maximization and consumer equilibrium
    .
Week 3: Production and Costs
3 Lessons 00:00:00 Hours
  • The production function and technology
    .
  • Short-run vs. long-run production decisions
    .
  • Cost analysis and cost curves
    .
Week 4: Market Structure and Competition
3 Lessons 00:00:00 Hours
  • Perfect competition and its characteristics
    .
  • Monopoly and monopoly power
    .
  • Oligopoly and monopolistic competition
    .
Week 5: Pricing and Market Strategies
3 Lessons 00:00:00 Hours
  • Pricing strategies in different market structures
    .
  • Price discrimination and its implications
    .
  • Non-price competition and product differentiation
    .
Week 6: Business Decision-Making
3 Lessons 00:00:00 Hours
  • Decision analysis and marginal analysis
    .
  • Application of microeconomic concepts to business scenarios
    .
  • Case studies and real-world examples
    .
Week 7: Government and Regulation
3 Lessons 00:00:00 Hours
  • Role of government in the economy
    .
  • Antitrust laws and their impact on business
    .
  • Regulatory agencies and their functions
    .
Week 8: Microeconomics in a Global Context
3 Lessons 00:00:00 Hours
  • International trade and comparative advantage
    .
  • Impact of globalization on business decisions
    .
  • Course conclusion and practical applications
    .
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